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Business Details
34 Years
experience
Your Trusted Partner for Premium Flooring Solutions
Established in 1992, Great American Floors has grown from a small family venture into Metro-Atlanta's premier flooring solutions provider. Founded by Marc Seltzer and now co-owned with his son Jason, our company combines decades of hands-on experience with cutting-edge technologies like the Bona Atomic Trailer Mounted System. We specialize in hardwood refinishing, carpet, laminate, and luxury vinyl installations, serving Sandy Springs, Buckhead, Roswell, and surrounding communities.

Our partnership with Mohawk Industries as a certified Floorscapes dealer expands our product offerings while maintaining rigorous quality standards. With two showrooms and a team of skilled professionals, we guarantee satisfaction through personalized service, transparent communication, and warranties covering both materials and workmanship.
Services
Hardwood Refinishing Carpet Installation Laminate Flooring Luxury Vinyl Tile In-Home Estimates Commercial Installation Flooring Warranty Product Selection Showroom Consultation Local Delivery
Details
  • Year established: 1992
Highlights and features
  • Family owned and operated since 1992
  • Professional customer service with in-home estimates
  • Certified Bona Atomic System hardwood refinishing specialists
  • Mohawk Floorscapes dealer with premium product access
  • Serving Metro-Atlanta communities for 30+ years
What people say
Excellent service Quality installations Knowledgeable staff Professional team Great selection
Services
Hardwood Refinishing
Our Bona-certified technicians restore worn hardwood floors using advanced Wire Brush Technology and FlexiSand Power Drive systems. We remove scratches and stains while preserving wood integrity, applying Craft Oil finishes for lasting protection. Serving residential clients across Metro-Atlanta with dust-free processes and 24-hour turnaround guarantees.
Carpet Installation
We offer complete carpet solutions from premium brands like Karastan, including Phenix and SmartStrand collections. Our certified installers ensure precise measurements, proper padding selection, and seamless transitions between rooms. Backed by manufacturer warranties and our satisfaction guarantee.
Luxury Vinyl Tile
Modern waterproof flooring solutions from Mannington and Mohawk featuring realistic wood and stone patterns. Our experts handle subfloor preparation, precise plank alignment, and moisture testing for kitchens, bathrooms, and high-traffic areas. Available in multiple textures and durability ratings.
In-Home Estimates
Schedule no-obligation consultations where our specialists measure spaces, discuss design preferences, and provide detailed cost breakdowns. We bring product samples to your home for accurate color matching under natural lighting conditions.
Commercial Installation
Tailored solutions for offices, retail spaces, and multi-family properties. We coordinate large-scale projects with minimal disruption, offering commercial-grade materials that balance durability with aesthetics. Includes ADA-compliant options and flexible scheduling for operational businesses.
People
Marc Seltzer
Co-Owner
Co-founder with 30+ years in flooring industry, pioneered company's transition to full-service provider in 1995. Maintains quality control oversight and strategic partnerships like Mohawk Floorscapes.
Jason Seltzer
Co-Owner
Second-generation flooring expert who took leadership during critical growth period in 1995. Focuses on operations management and customer service standards across Sandy Springs and Atlanta locations.
Questions
What flooring types do you specialize in?
We offer hardwood, carpet, laminate, luxury vinyl tile, and waterproof flooring from premium brands like Mohawk and Karastan.
Do you provide installation services?
Yes, our certified technicians handle residential and commercial installations with manufacturer-backed warranties on all flooring products.
Are financing options available?
Yes, we offer flexible financing plans for qualifying customers to make premium flooring more accessible.
What areas do you serve?
We serve Sandy Springs, Buckhead, Roswell, Dunwoody, Alpharetta, and all Metro-Atlanta communities within a 30-mile radius.
How can I schedule an estimate?
Request a free in-home estimate through our website or call (404) 254-2964 to schedule within 24 hours.
What payment methods are accepted?
We accept cash and cashier's checks for material payments, with financing options available for qualified customers.