Business Details
30 Years
experience
Your Trusted Partner for Premium Flooring Solutions
Since 1996, Elite Flooring has been dedicated to redefining industry standards through innovative flooring solutions and exceptional client engagement. Our team of experts combines rigorous product testing, sub-floor repair expertise, and transparent project management to deliver tailored results across residential, commercial, and military housing sectors. Headquartered in Atlanta, Georgia, we operate with a multi-division structure that enables nationwide project execution while maintaining localized service excellence across the Southeastern United States. Our commitment to core valuesdemanding excellence, fostering teamwork, and prioritizing client satisfactionhas driven our growth into a $100+ million enterprise. With offices in Florida, Georgia, North Carolina, South Carolina, and Tennessee, we leverage cross-sector construction expertise to ensure precision in every installation.Our leadership team, comprising seasoned professionals like Owners Joseph Nassar and Joseph Riccardo, emphasizes continuous improvement and community investment. This strategic approach allows us to handle projects of any scale, from builder developments to large commercial complexes, while maintaining rigorous quality control. Our 28-year track record demonstrates that technical proficiency and client collaboration remain central to our success. By integrating entrepreneurial spirit with technical mastery, we create indoor environments that enhance user experiences while providing our team with challenging professional opportunities.
Services
Flooring Installation
Commercial Flooring
Sub-Floor Repairs
Builder Projects
Military Housing
Project Consultation
Logistical Solutions
Quality Control
Inventory Management
Client Collaboration
Details
- Year established: 1996
Highlights and features
- We have 28 years of specialized flooring expertise since 1996
- Our multi-division structure handles nationwide commercial projects
- We maintain total transparency throughout the installation process
- We combine cross-sector construction knowledge with technical precision
- Our team includes industry veterans with proven leadership experience
Services
Flooring Installation
Our comprehensive flooring installation service combines technical expertise with meticulous project management. We handle residential and commercial projects of all scales, from single-family homes to large commercial complexes. Our team ensures proper sub-floor preparation and precise material application for lasting results.
Commercial Flooring
Specialized commercial flooring solutions for office buildings, retail spaces, and institutional facilities. Our multi-division approach enables nationwide execution while maintaining strict quality control. We implement innovative logistical strategies to minimize business disruption during installations.
Builder Projects
Tailored flooring solutions for residential and commercial developments. Our dedicated builder division works directly with construction teams to ensure timely execution. We provide cost-effective material selection and efficient installation processes for large-scale housing projects.
Military Housing
Specialized flooring services for military housing developments. Our team meets strict government specifications while maintaining rapid deployment capabilities. We implement durable, code-compliant solutions that withstand high-traffic environments in military installations nationwide.
Project Consultation
Expert guidance through every project phase from material selection to final inspection. Our consultants provide technical analysis and cost-benefit recommendations. We maintain client involvement throughout the decision-making process to ensure complete satisfaction with project outcomes.
People
Joseph Nassar
Owner/Partner
Co-founder with 28 years of flooring industry leadership. Drives strategic growth while maintaining operational excellence. Committed to technical innovation and client satisfaction.
Joseph Riccardo
Owner/Partner
Industry veteran with extensive commercial project expertise. Focuses on maintaining quality standards and expanding national project capabilities. Prioritizes team development and client relationships.
Dino Lechleiter
Chief Financial Officer
Financial strategist overseeing corporate operations. Implements fiscal controls while supporting business expansion. Ensures financial transparency and sustainable growth practices.
Rodney Rodriguez
Chief Operating Officer
Operations leader managing day-to-day business functions. Implements efficiency improvements across divisions. Maintains quality control standards for all project executions.
Elmar Zec
Branch Manager, Atlanta
Local operations expert with deep regional market knowledge. Oversees Atlanta office execution. Ensures client satisfaction through personalized service and technical proficiency.
Questions
What types of flooring projects does Elite Flooring handle?
We specialize in residential, commercial, and military housing projects including new construction, renovations, and large-scale developments across the United States.
Which geographic areas do you serve?
We maintain offices in Atlanta, Florida, North Carolina, South Carolina, and Tennessee while executing projects nationwide.
How does your project process work?
We begin with client consultation, followed by material selection, sub-floor preparation, and precise installation. Our team maintains transparency throughout every project phase.
What makes your team qualified for complex projects?
Our multi-division structure combines 28 years of industry experience with cross-sector expertise to handle projects of any scale or complexity.
How do you ensure quality control?
We implement rigorous quality checks at every stage, maintain technical certifications, and employ experienced professionals to guarantee superior installation standards.
What are your core business values?
We prioritize integrity, continuous improvement, teamwork, client satisfaction, community involvement, and technical excellence in all our operations.
